-
Are your communications aligned with your mission statement?
Coincidentally, I’ve worked on a number of corporate branding projects recently that threw up a […]
-
Writing Christmas wishes with a wish
If you’re struggling to come up with an original idea for writing Christmas wishes, I […]
-
Levis, riots and teenage aspirations
This ad, surely one of the most evocative for a jeans company, has become iconic […]
-
Open letter to an SEO copywriter
At least once a year, I am contacted by a customer or agency that has […]
-
Writing e-mail messages: what do you want to achieve?
I just received an e-mail message a few minutes ago which hit my irritation button. […]
-
Four things to do before attending a trade fair
I’m currently busy preparing for a trade fair, Midem in January. So like everyone else, […]
-
What makes a brand “cool”?
Britain’s Observer magazine had an interesting supplement this weekend: a list of Britain’s coolest brands. […]
-
E-commerce is not a carrot any more
Remember e-commerce? That shiny new thing that would save business and give us all the […]
advertising business
Archive
- November 2024
- July 2023
- February 2023
- October 2021
- June 2021
- January 2021
- March 2020
- November 2019
- April 2019
- February 2017
- July 2016
- November 2014
- October 2013
- September 2013
- June 2013
- August 2012
- March 2012
- February 2012
- December 2011
- November 2011
- October 2011
- August 2011
- June 2011
- December 2010
- October 2010
- September 2010
- April 2010
- March 2010
- February 2010
- January 2010
- December 2009
- November 2009
- October 2009
- July 2009
- June 2009
- April 2009
- March 2009
- November 2008
- October 2008
- September 2008
- June 2008
- May 2008
- April 2008
- March 2008
- January 2008
- December 2007
- November 2007
- September 2007
- August 2007
- July 2007
- June 2007
- May 2007
- April 2007
- February 2007
- January 2007
- October 2005
- March 2005
